Advertisements:  How to interpret what we see, read, and hear

by Sean Connonlly

Call # 659.1 ADV

This book looks at how advertisements are compiled and placed and how this has changed over the years.  It describes how advertisers target particular groups and aim their messages carefully, and it explains the techniques they use to put their message across.  Using examples from around the world, it shows just how powerful advertising can be.  And it also takes a look at how advertisers may seek to influence our decisions in the future as technology changes and develops.



Comics and Sequential Art:  Principles and Practices From the Legendary Cartoonist

By Will Eisner

Call # 741.51 EIS

Adapted from Eisner’s landmark course at New York’s School of Visual Arts, Comics and Sequential Art is an essential text filled with invaluable theories and easy-to-use techniques.  Eisner reveals here the fundamentals of graphic storytelling.  He addresses dialogue, anatomy, framing, and many other important aspects of the art form.  Fully updated and revised to reflect current practices and technology, including a section on digital media, this introduction to the art of comics is as valuable a guide as it was when first published.



The Boardinghouse in Nineteenth-Century America

By Wendy Gamber

Call # 917.3 GAM

In nineteenth-century America, the bourgeois home epitomized family, morality, and virtue.  But this era also witnessed massive urban growth and the acceptance of the market as the overarching model for economic relations.  A rapidly changing environment bred the antithesis of “home”: the urban boardinghouse.  In this groundbreaking study, Wendy Gamber explores the experiences of the numerous people--old and young, married and single, rich and poor--who made or tried to make boardinghouses their homes.



Encyclopedia of American Indian History

Edited by Bruce E. Johansen and Barry M. Pritzker

Call # R970.004 ENC

This new four-volume encyclopedia is the most comprehensive and up-to-date resource available on the history of Native Americans, providing a lively, authoritative survey ranging from human origins to present-day controversies.



Watchmen

by Alan Moore

Call # 741.594 MOO

It all begins with the paranoid delusions of a half-insane hero called Rorschach. But is Rorschach really insane or has he in fact uncovered a plot to murder super-heroes and, even worse, millions of innocent civilians? On the run from the law, Rorschach reunites with his former teammates in a desperate attempt to save the world and their lives, but what they uncover will shock them to their very core and change the face of the planet! Following two generations of masked superheroes from the close of World War II to the icy shadow of the Cold War comes this groundbreaking comic story — the story of The Watchmen.

 

Wednesday, April 21, 2010

Cover images and summaries courtesy of Access PA